Packaging

Well Naturally Protein Bars

A packaging refresh for Well Naturally’s range of Low Carb protein bars. The new packaging design is a softer and more feminine approach, designed to stand out against more masculine packaging used by competitors.

^{Designs completed whilst working in-house at Vitality Brands. Photos sourced from and remain the copyright of Well Naturally.}

Baykers Coffee Cup

The location of the cafe was near a train station which was a key consideration for this packaging design. The packaging was designed to be eye catching to other commuters and stand out in a saturated takeaway coffee market.

Design adhered to brand guidelines.

Part of the cup design was also used as store window graphics.

^{Project completed whilst working at Fathom Creative who retain copyright.}